From the VIP Survey database, you're able to extract:
'the prospect's name and email address'

The value? Now, you can send the prospect a personalized 'TownPromo Audio ePostcard' in your own voice saying the prospect's name! The one thing people want to hear more than anything else is their own name spoken. The TownPromo system allows you to 'reach out' and 'touch' them in a very unique (yet digital) way. Therefore, the TownPromo system has opened up a personal channel between you and prospect through which you can now send 'digital updates' (eBrochures, Newsletters, etc.) - all of which can be created and modificed instantly!

You'll use this 'open connection' throughout the sales process to get you closer to your ultimate goal (which is the next step): 'Closing the Sale'...